Does Google Love Your Site? 3 Factors to Review and Improve

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Congratulations! You’ve achieved first page rankings on Google and your site appears at the top of the SERPs for your target keywords. Your phone starts ringing with an influx of leads and sales, but wait, something doesn’t feel right.

The leads seem an SEO Brisbane wide little too easy, too good to be true.

After some investigation, you find that your rankings have dropped significantly, sometimes overnight, and now you’re struggling to regain your visibility.

What happened? In this article, we will explore the three main pillars that are necessary for achieving and maintaining top Google rankings, and how they impact your website’s revenue.

What are the 3 Pillars for Top Google Rankings?

There are three primary factors that Google looks at when ranking a website: content, authority, and backlinks.

Content is what Google looks at to determine the topic of a website. The more comprehensive and relevant your content is, the more likely you are to rank high on Google.

Authority comes from the number and quality of websites that link back to your site. The more high-quality websites that link to yours, the higher your authority will be in Google’s eyes.

Backlinks are links from other websites pointing back to your site. The more links you have from reputable websites, the higher your ranking will be in Google’s search engine results pages (SERPs).

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How do you build a website that Google loves?

There are three key factors that you need to focus on to make sure that your website is Google-friendly.

  • The first is making sure that your website is well-indexed. This means that Google can easily find and crawl all of the pages on your website.
  • The second is making sure that your website has high-quality content. This content should be original, well-written, and keyword-rich.
  • The third factor is ensuring that your website has a strong backlink profile. This means building links from high-quality websites that are relevant to your own.

Focusing on these three factors will help you ensure that your website is ranked high in Google search results, resulting in more traffic and revenue. If you’re not sure, engage with SEO Company Brisbane wide to get the best outcome for the long result.

Are you following the 3 Pillars?

If you want to rank at the top of Google and see an increase in revenue, you need to focus on the three pillars: website authority, on-page optimization, and link building. 

Take a look at your website and ask yourself if you’re following these three pillars. If not, it’s time to make some changes! 

Make sure all of your pages are properly optimized for search engines with the right keywords, titles, and descriptions. And finally, start building high-quality links to your site from reputable sources. If you focus on these three factors, you’ll see a significant improvement in your Google ranking—and increased revenue.


As a business, you want to ensure that you’re doing everything possible to rank at the top of Google. While there are many factors that go into ranking, following the 3 Pillars for Top Google Rankings will help improve your website’s visibility and results.